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K. J. Alsem
5 articles by this author
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Financiering
Het Europese beurzenlandschap in beweging
K. J. Alsem
10.5117/mab.76.13792
01-12-2002
Unique: 659 | Total: 1143
| Access Period:
557-564
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Overige vakgebieden
Marketingcommunicatie bij diensten
K. J. Alsem
10.5117/mab.74.12736
01-11-2000
Unique: 1106 | Total: 1723
| Access Period:
519-528
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Article
De positie van de publieke zenders op de Nederlandse reclamemarkt
M. Kornelis
,
K. J. Alsem
,
P. S. H. Leeflang
10.5117/mab.73.17473
01-06-1999
Unique: 615 | Total: 1003
| Access Period:
347-356
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Article
Een typologie van marketingstrategieën in Nederland
K. J. Alsem
,
J. C. Hoekstra
10.5117/mab.72.17461
01-06-1998
Unique: 1060 | Total: 1629
| Access Period:
326-336
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Article
De prijsgevoeligheid van dagbladen op de lezersmarkt
K. J. Alsem
,
P. S. H. Leeflang
10.5117/mab.70.15637
01-03-1996
Unique: 694 | Total: 1105
| Access Period:
104-110
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PDF
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